#352 - Building a Profitable Timeless Brand: 20 Years, 8 Figures, 100% Bootstrapped with Parker Thatch

In this episode of DTC Pod, Irene and Matt share their 20+ year entrepreneurial journey of bootstrapping their business to 8 figures in revenue.

In this episode, Caleb shares his insights on creating high-converting founder-led content that drives attention and revenue for DTC brands.

In this episode of DTC Pod, Ben shares his approach to incubating successful creator-led brands.

In this episode of DTC Pod, Isabel discusses the importance of brand storytelling and cohesion amidst ever-changing design trends.

In this episode of DTC Pod, John discusses brand storytelling strategies across all sorts of media channels.

In this episode of DTC Pod, Haley shares Everhem's journey from launch to growth, highlighting their focus on providing exceptional customer service and building authentic partnerships.

In this episode of DTC Pod, Ismail shares how Wildgrain rapidly scaled to over 80,000 subscribers by focusing on product quality, customer experience, and efficient operations.

In this episode of DTC Pod, Christian shares his best tips for e-commerce accounting, from tax filing and inventory financing to maximizing profits through proper tax planning and tax optimization strategies.

In this episode of DTC Pod, Zach shares insights on David’s R&D process, the importance of product-led growth, their pre-launch and launch strategies, their plans for retail expansion, and more.

In this episode of DTC Pod, Ariana discusses the rapid growth of Plant Press, fueled by strategic retail partnerships, effective field marketing strategies, and a focus on product development based on consumer feedback.

In this episode of DTC Pod, Shri shares his insights on developing effective Google Ads strategies for e-commerce brands. He unpacks strategies for keyword targeting, budgeting, bidding, ad placement, creatives, and more.

In this episode of DTC Pod, Sam Lee breaks down Amazon DSP advertising, discussing its functionality, suitability for brands at different stages, strategies for effective implementation, and the importance of a cohesive marketing approach across Amazon and other channels.

In this episode of DTC Pod, Aurelian Lis discusses the strategies that have driven Dermalogica's success, including delegating authority to the right people, empowering employees to innovate, and effectively integrating AI and machine learning across various functions.

In this episode of DTC POD, Benjamin shares his journey of launching Recess and the key strategies that have contributed to its success, including a focus on efficient brand impressions and an omnichannel approach to distribution.

In this episode of DTC Pod, Rob Schutz shares his experiences and lessons learned from the early days of marketing at BARK/BarkBox, the challenges of entering the highly regulated healthcare industry with Ro, and his current focus on domain brokerage.

In this episode of DTC Pod, Mina Elias provides a comprehensive overview of the opportunities and challenges brands may face when expanding to TikTok Shop and offers guidance on how to navigate this exciting new frontier.

In this episode of DTC Pod, Michelle shares valuable insights on building a successful DTC brand from the ground up. She discusses the importance of building a community around the brand, leveraging social media, and using data and customer feedback to drive product innovation.

In this episode of DTC POD, Noah goes deep on affiliate strategies for consumer brands, and the ways top brands are setting themselves up to drive significant revenue growth.

In this episode of DTC Pod, Ellen Marie Bennett shares her journey of building Hedley & Bennett's brand through grassroots marketing, meticulous financial management, and a focus on product quality and a serious focus on community building.

In this episode of DTC Pod, Josh discusses the critical role of SEO in driving revenue for e-commerce brands. He answers common questions from DTC founders such as when to start investing in SEO, how brands with new domains can approach link-building, and how to create an effective SEO strategy.

In this episode of DTC Pod, Mina Elias discusses strategies for growing and scaling a brand on Amazon. He covers the core pillars of success on Amazon, which include traffic, click-through rate, and conversion rate.

In this episode of DTC Pod, Will talks about his company’s target customers, how they’re positioning themselves against the likes of Shopify, their three main growth channels, and future plans.

In this episode of DTC Pod, Colin talks about how Unreal successfully expanded its DTC and retail presence, including the strategies they deployed in marketing, budgeting, and product launches. He also touches on community engagement and the art of balancing the retail and digital aspects of the marketing mix.

In this episode of DTC Pod, David and Samir discuss the intricacies of data analysis in the e-commerce space, particularly tracking sales trends, brand strategies, and product life cycles.

In this episode of DTC Pod, John shares key learnings from his tenure at SpaceX and Seed Health, emphasizing the importance of iterative supply chain processes, cost optimization, and strategic relationships with suppliers. He also offers advice on avoiding common startup mistakes in supply chain design.