[DTC POD Ep. 149] - DTC Finds: Winning SMS strategies for BFCM and breaking down Nik Sharma's landing page guide

March 1, 2022
1
 MIN
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Guest Bio
  1. “A really good strategy that you can do with SMS heading into Black Friday Cyber Monday is sending an email push for SMS sign ups for early access.” @jayde3sai #DTCPOD
  2. “SMS is very different than email, in the sense that SMS messages should be more skimmable than email.” @jayde3sai #DTCPOD

We Speak About:

  • [00:41] Strategies to boost SMS sales and sign ups
  • [04:51] Optimizing the landing page and DTC examples

BFCM SMS sign up strategies plus a big landing page guide

In today’s episode of DTC Finds, we’re looking at a great Twitter thread discussing strategies for boosting SMS sales during black friday cyber monday and elements to add to the landing page.

We'll dive into the landing page guide from Nik Sharma and we’ll provide real DTC examples of how they improved elements of their landing pages.

Stay tuned as we break down this twitter thread and learn more about how to optimize your landing page.

If you’d like to learn more about Trend and our influencer marketing platform for influencers and brands visit trend.io. You can also follow us for tips on growing your following and running successful campaigns on Instagram and LinkedIn.

Mentioned Links:

BFCM SMS strategies: https://twitter.com/DTCNewsletter/status/1453727946342998029

Landing page guide from Nik Sharma: https://nik.co/resources/landing-page-guide


Episode Transcript & Castmagic Chat

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Ramon Berrios
Founder and CEO at Trend
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Ramon has Co-Founded Trend. It is a curated marketplace of creators and brands. We help brands source high quality custom content. We love working with new, innovative companies that are changing the game.

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Blaine
Co-Founded Seated,COO at Omnipanel
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Blaine Bolus is the Co-Founder of OmniPanel, the first software platform connecting CX & Internal teams.OmniPanel, backed by top Silicon Valley VCs, is building software infrastructure that powers cross-functional work, in an industry projected to be a $641 Billion Market in 2022.