[DTC POD Ep. 156] - DTC Finds: In-depth look at what discounting means for your margins

March 1, 2022
1
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In today’s episode of DTC Finds, we’re looking at a Twitter thread by David Rekuc, discussing discounting We’ll dive into this thread and breakdown what he has to say about it as well as our take on the pros and cons of discountingStay tuned as we learn more about this marketing strategy and its effects.If you’d like to learn more about Trend and our influencer marketing platform for influencers and brands visit trend.io. You can also follow us for tips on growing your following and running successful campaigns on Instagram and LinkedIn.We Speak About:[01:17] DTC discounting twitter thread

EPISODE NOTES

  1. “As you discount your product, you could potentially see better ad conversion.” @jayde3sai #DTCPOD
  2. “Sometimes when you discount to both new and returning customers, and your margin ends up going down. ” @jayde3sai #DTCPOD

We Speak About:

  • [01:17] DTC discounting twitter thread

Learn more about how and when to discount  

In today’s episode of DTC Finds, we’re looking at a Twitter thread by David Rekuc, discussing discounting

We’ll dive into this thread and breakdown what he has to say about it as well as our take on the pros and cons of discounting

Stay tuned as we learn more about this marketing strategy and its effects.

If you’d like to learn more about Trend and our influencer marketing platform for influencers and brands visit trend.io. You can also follow us for tips on growing your following and running successful campaigns on Instagram and LinkedIn.

Mentioned Links:

David’s Twitter thread on discounting: https://twitter.com/DaveRekuc/status/1458841785292234754

Episode Transcript & Castmagic Chat

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Ramon Berrios
Founder and CEO at Trend
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Ramon has Co-Founded Trend. It is a curated marketplace of creators and brands. We help brands source high quality custom content. We love working with new, innovative companies that are changing the game.

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Blaine
Co-Founded Seated,COO at Omnipanel
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Blaine Bolus is the Co-Founder of OmniPanel, the first software platform connecting CX & Internal teams.OmniPanel, backed by top Silicon Valley VCs, is building software infrastructure that powers cross-functional work, in an industry projected to be a $641 Billion Market in 2022.