DTC

#238 - Clayton Chambers - Sprezza.xyz: Menswear, Culture & The Future of Commerce

November 3, 2022
1
 MIN
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Guest Name:
Clayton Chambers
Role:
Founder
Category:
DTC
Speciality:
Company Name:
Sprezza
Revenue Stage:
1-10M
Following:
1-10M
Guest Bio
Clayton Chambers is the founder of Sprezza, a newsletter about menswear, fashion, and commerce. He works with brands at the intersection of content strategy, brand development, partnerships & creative marketing. Prior to starting Sprezza, Clayton bought menswear for Barney's and developed partnerships for e-commerce enablement platforms including Yotpo. He's worked with companies including GQ, Nike, Ford, Tommy Hilfiger, Williams-Sonoma, and more.

Episode Summary

Clayton Chambers is the founder of Sprezza, a newsletter about menswear, fashion, and commerce. He works with brands at the intersection of content strategy, brand development, partnerships & creative marketing. Prior to starting Sprezza, Clayton bought menswear for Barney's and developed partnerships for e-commerce enablement platforms including Yotpo. He's worked with companies including GQ, Nike, Ford, Tommy Hilfiger, Williams-Sonoma, and more.

Episode Notes

On this episode of the pod, Clayton joins Blaine to discuss everything from starting a newsletter, building a community, getting into menswear, how big retailers approach buying merchandise, the intersection of retail and e-commerce, creator led brands, winning growth strategies in apparel, positioning in fashion, successful collabs & drops, branded community partnerships, and much more.

This episode is brought to you by OpenStore:

Visit https://open.store to get a free, no-obligation offer for your e-commerce business from OpenStore in 24 hours.

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Clayton Chambers - Founder of Sprezza
Ramon Berrios - CEO of Trend.io
Blaine Bolus - Co-Founder of Seated

Episode Transcript & Castmagic Chat

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Ramon Berrios
Founder and CEO at Trend
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Ramon has Co-Founded Trend. It is a curated marketplace of creators and brands. We help brands source high quality custom content. We love working with new, innovative companies that are changing the game.

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Blaine
Co-Founded Seated,COO at Omnipanel
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Blaine Bolus is the Co-Founder of OmniPanel, the first software platform connecting CX & Internal teams.OmniPanel, backed by top Silicon Valley VCs, is building software infrastructure that powers cross-functional work, in an industry projected to be a $641 Billion Market in 2022.